Privacy Policy

Last updated: August 7, 2026

1. Introduction

Roote ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform.

2. Information We Collect

We collect information you provide directly to us, including:

• Account registration information (name, email, phone number)
• Agency and company details
• Campaign and client data
• Media coverage and monitoring data
• Communication preferences

3. How We Use Your Information

We use the collected information to:

• Provide, maintain, and improve our PR management platform
• Generate reports and analytics for your campaigns
• Send notifications about media mentions and campaign updates
• Communicate with you about your account and our services
• Comply with legal obligations

4. Data Security

We implement industry-standard security measures to protect your data, including encryption at rest and in transit, regular security audits, and strict access controls.

5. Data Retention

We retain your information for as long as your account is active or as needed to provide you services. You can request deletion of your data at any time.

6. Your Rights

You have the right to access, correct, or delete your personal data. You can manage your account settings or contact us to exercise these rights.

7. Contact

If you have questions about this Privacy Policy, please contact us at privacy@roote.co.tz.